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6-year-old e-commerce business selling sustainability products & services, home improvement, electrical, hardware, lighting, electronics and water filtration.
Contributing towards a greener future | Sales Revenue exceeding R30 000 000 annualy and growing.
EBITDA of R 3.5 – R4m
Sold as going concern on a cash free debt free basis.
We are based in Menlyn Pretoria, in Menlyn Square Office Park. Though this is where we operate from, operating from home is also not a problem. Our customers are spreadacross South Africa as we deliver nationwide.
Based in Menlyn Square Office Park, Menlyn Pretoria, we have a neat office and despatch center. Come in by the boom gate, you cannot miss our sign.
Livestainable has huge potential to increase revenue through increasing the product for sale on the platform and an investment in inventory and importing products that are already doing well locally on our platform to further increase profitability. You have all the data and can make informed expansion decisions based on that. Pursuing a model where deliveries can also be done in upper African markets has the potential to 3x or even 10x the current turnovers. This can be achieved through new shipping tech and a logistics company based in CPT can make this happen. Livestainable has also been experimenting with manufacturing high end lighting and solar cables which has seen good success. The business needs a fresh perspective and a patient owner with some capital to invest in crucial aspects.
We believe there will always be competition, but it is not easy to build and scale the business to what it has achieved at this point. Competition comes and goes almost daily. Our unique advantage, we believe, is that we entered the market at the right time and have since built credibility, creditworthiness and trust with our clients. The best thing about Livestainable is the dynamic ability to adapt and create new unique selling points. Globally, the South African competitor will be irrelevant.
After considerable reflection and analysis, we have come to the decision to divest from our business, a venture that has been a significant part of our lives for the past six years. This decision stems from a multifaceted set of reasons:
Entrepreneurial Spirit: My partner has always seen me as an entrepreneur at heart, someone who thrives on new challenges and ventures. She believes it's time for me to explore new business opportunities, a sentiment I deeply resonate with.
New Ventures: We own property in Warmbaths with great potential for tourism development. Our ambition is to allocate the resources from the sale of our current business towards this new project, anticipating it will match our present income within approximately 36 months.
Financial Performance and Potential: The business continues to generate a gross profit of approx. R 600 000 monthly, with net average Sellers Discretionary earnings (SDE) of more than R 300 000 per month.
As our family dynamics have evolved, with three delightful daughters actively involved in academic and extracurricular pursuits, our capacity to effectively steer, manage, and grow the business has naturally decreased.
We are confident that under new ownership, with fresh perspectives and additional capital, the business has the potential to flourish beyond its current state. We seek a buyer who can appreciate the opportunity this business represents and who has the vision and resources to propel it to new heights of success.
8-16:30 Mo - Fri
Taking over a business like this will surely need to be done properly. We will be there every step of the way. Up to 3 Months after sale half day. We won't be going anywhere though, Pretoria East is our hometown and we will be around to help when it's needed. Livestainable is our baby after all.
